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Jasper Hein Nordling
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22nd June 2017
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Give a Beep awarded with a bronze Lion in Cannes

Huge! Our campaign 'Give a Beep' was awarded with a bronze Lion in Cannes in the category 'Mobile'. The project enabled cyclists to give a beep about London cycling safety, with a new kind of bicycle bell that encouraged the Mayor to give a beep too. Through this we helped Hövding moving from saving lives every day to also be saving lives tomorrow.

Our belief is simple. To get brands into the minds of people and stay there, we focus on how to introduce them into the world of cultural context. We call it culture first.