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Lotta Onajin
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8th April 2016
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Our first Renault campaign: a car running on love!

In a stunt to promote the new Renault Megane in Sweden, we equipped a test car with a "love indicator" – a device that listens to a couple's conversations and cuts the engine if the conversation stops or becomes less friendly.

Can a car run on love? Yes it can. In this experiment we let couples test drive their relationships while test driving the new MEGANE 2016.

Watch to see what happens when the couples realize they have to talk nicely to each other in order to drive the car here.


Our belief is simple: You have to be interesting to earn people’s attention. That’s how we get brands into the minds of people, and stay there.